Monday, January 5, 2026

Marcus Theatres®, the nation’s fourth largest theatre circuit and a division of Marcus Corporation (NYSE:MCS), is celebrating National Popcorn Day by giving moviegoers what they love most: free popcorn! Guests who purchase a ticket to any movie on January 19, 2026, at one of the 78 Marcus Theatres or Movie Tavern® locations nationwide, will receive one free large popcorn.

National Popcorn Day is a much-anticipated (unofficial) holiday at Marcus Theatres, which is known for providing its loyalty club members free popcorn every Value Tuesday. To help moviegoers make National Popcorn Day truly special, every theatre will have popcorn-themed activities and games such as make-your-own popcorn jewelry, bingo, and as an added treat, every ticket holder will receive one free scratch-off card. The scratch-off tickets can be redeemed for concession offers like a free Super or Ultra combo, ICEEs, fountain beverages, candy, and popcorn.

“Popcorn and movies have always gone hand in hand,” said Mark Gramz, President of Marcus Theatres. “National Popcorn Day is a simple way to thank our guests and celebrate one of the most enduring traditions of the moviegoing experience.”

Marcus Theatres will celebrate with free popcorn all day on January 19 at every location. Limit one free large popcorn per ticketed guest. Every moviegoer purchasing a ticket will receive a scratch-off card that can be redeemed February 1 through February 28, 2026. For official scratch-off ticket rules, visit the Marcus Theatres website.

Marcus Theatres is committed to making the movie theatre experience affordable for all moviegoers. For more information about discounts and other offers, including free popcorn on Value Tuesdays, visit marcustheatres.com/value.

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